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It’s nothing new to people in the industry that the FTC has yet again, this year been involved in a clamp down on the affiliate marketing industry and its activity.

However, John Lemp recently revealed that when Clickbooth were approached by the FTC in December of last year in a ‘network wide sweep’ regarding cases that stated its marketers used tactics to “deceive others” that they had two options available to them. They could either fight the case that they were confronted with or work to negotiate a settlement that would best serve their loyal affiliates and advertisers and the industry as a whole.

It’s with that news that Clickbooth ha